Top 5 Consumer Finance Apps on Android in Guatemala: Q4 2024 Performance

In the fourth quarter of 2024, the top consumer finance applications on the Android platform in Guatemala showed varied performance trends in terms of downloads and active users. According to Sensor Tower, here is a closer look at the top five apps.

BANRURAL experienced a notable fluctuation in weekly downloads, starting at around 16K in late September and peaking at over 18K in mid-December. Weekly active users saw a general increase from 1.18M to a high of 1.28M mid-quarter, before settling back to around 1.06M by the end of December.

Bi en Línea maintained a relatively stable download rate, averaging around 10K per week with a slight peak in late November. The app's weekly active users started at approximately 741K, briefly dipped, and then returned to about 752K by mid-December.

Performance for Banca Móvil BAC showed consistent weekly downloads, ranging from 5K to 7K, with a slight peak in early December. Active users showed a slight decline from 412K to around 357K by the quarter's end.

Código Banrural had a significant spike in downloads in early November, reaching about 13K, but otherwise ranged between 2K and 6K. Active users decreased from 124K to 93K throughout the quarter.

Lastly, Banco Azteca Guatemala showed stable download numbers, starting at 4K and peaking slightly above 5K in mid-December. Active users increased steadily from 84K to about 91K by mid-December.

For more detailed insights and data, visit Sensor Tower.